Last Tuesday I was in Berlin for a special L'Oréal event. There was not much information about what was going to be revealed, just a small video that we were sent a while back. We all thought that it might be some beauty app, but weren't 100% sure.
I arrived in Berlin around the afternoon via Airberlin. The little chocolate hearts are always a nice way to end a flight. The first bloggers that I met were Innen und Aussen and Der blasse Schimmer. Both really lovely ladies. During our taxi trip to the hotel we were exchanging stories about our cats and dogs.
After checking in at the Q Hotel I met up with a friend to have lunch at a cute cafe nearby. Around 16.00 we all gathered at the lobby of the hotel and took a taxi van to Berliner Freiheit where the event was hosted. We were greeted with a nice glass of bubbles and finger food. After greetings most of the bloggers/vloggers, we all sat down for the presentation.
Our suspicions were right, this night was the introduction of MAKE UP GENIUS, the ultimate make up simulator app for your phone and tablet. It is not just any make up app, it's technology is originated from the Hollywood movie studios and 3D video games. Doesn't that sound very interesting?
A special guest was introduced to show us how the app works. We heard that Lena Meyer-Landrut was in Berlin and guessed we would be seeing her. Lucky me to meet another singer that also loves her make up. She was funny and sweet. She even made the guys try out the app (so did I at home).
How does it work: First you scan your face. That takes about 1 second. After that you can try out products or even the complete look. You can make photos and videos and share them online.
I love the idea and was impressed how well it worked! Another great thing is that you don't have to worry about hygiene when you try it out. Testers in shops can be really gross, so this is a huge plus as well.
The app is available in Germany and the States. Other countries will follow.
More info at: MAKE UP GENIUS
I had a great time in Berlin, met some lovely people and want to thank L'Oréal for inviting me.
Some of the bloggers/vloggers that were there:
- Jasmin: Madame Tamtam
- Chrissy: Hello Chrissy
- Shelynx: Der blasse Schimmer
- Paddy: Innen und Aussen
- Ebru: Ebrus Beautylounge
- Fashionmonger: FashionMonger
- Hatice Schmidt: YouTube
Keep an eye out on the blog, because I have a little Christmas present from L'Oréal to give away that is coming on SmoonStyle in the upcoming days.
|She is so cute!|
|Me in action|
|Trying out the app with a very flattering pose...|
|Me, Ebru and Chrissy|
|Me, Ebru, Chrissy and Jasmin|
|Me, Ebru, Hatice, Chrissy and Jasmin|
|001, 408, 843, top coat. Perfect for the holidays!|